Wireless ISPs pushed the public hotspot evolution by early recognition of the applicability of Wi-Fi equipment in public areas. The first-mover advantage allowed these providers to quickly expand their footprint to well-visited public areas such as cafés, airports, and large hotel chains. Additional opportunities came from the long standing problem of the lack of Internet and intranet access while visiting corporate environments. Placing semi-public hotspots in the corporate environment - outside the firewall - presents a new opportunity for Wireless ISPs to widen their service footprint, enhance the end-user experience and attract more subscribers.

ServiceFactory understands the challenges faced in this segment of the market, where time-to-market and ROI are imperative. The Orbyte system enables start-up and incumbent Wireless ISPs to quickly launch operations with minimal effort and investment, allowing them to create and deploy a suite of customized services. A flexible policy framework paired with powerful billing functionality allows the operator to develop profitable service offerings catering to many different types of end-users.

The Orbyte system contains an extensive set of features to address the business requirements of Wireless ISPs, including:

Reduced time-to-market:

• Easy-to-use service creation tools, minimizing time-to-market for new service offerings

• Intuitive service and access management system for minimized operational learning curve and investment

Maximum Return On Investment:

• Support for many advanced billing mechanisms, including voucher accounts with refill, credit card payment, and usage limited accounts

• Scales as you grow, seamlessly evolving from a start-up operation to millions of users

Customizable branding and user experience:

• Flexible branding packages and capabilities to ensure visibility and value for each partner

• Unparalleled suite of user authentication options to meet each individual profile